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AI healthcare operation manager · runs the whole clinic

Salma runs your clinic — end to end

One AI operation manager that answers patients, books appointments, briefs the doctor, follows up, studies your data, and tells you who to hire, who to let go, and which services to grow or close — across every channel, 24/7.

Exactly-once booking Per-clinic isolation Audit-logged & encrypted 4 languages · Arabic RTL
Salma — AI healthcare operation manager, an AI assistant in a white lab coat with an ID badge, stethoscope and digital health data.
The real problem

Clinics lose patients in the gaps between channels

Missed calls, unread messages after hours, double-bookings, no-shows, and a front desk drowning in repetitive questions. Every unanswered message is a patient who goes elsewhere — and revenue that never arrives.

After-hours silence

Patients message at night and on weekends. With no reply, they book with the next clinic that answers.

📞

Phone-tag & hold music

Front desks waste hours on “can I book, what time, how much, where are you” instead of caring for patients in the room.

📅

Double-bookings & no-shows

Manual calendars drift. Two patients land on the same slot; others simply never show up.

Salma answering a patient's inquiry over chat, triaging symptoms and booking an appointment automatically.
01 Reception
Always on

Salma answers every inquiry — and books the appointment

A patient messages at any hour, on any channel. Salma replies instantly, triages the symptoms, picks the right service and provider, and books the slot — confirmed before the patient puts their phone down.

  • Replies in seconds, 24/7 — no queue, no hold music.
  • Triages symptoms and routes to the right specialty.
  • Books real availability — exactly-once, no double-bookings.
02 Doctor handoff
For the clinician

Salma confirms with the doctor — and summarises the case

Before the visit, Salma confirms the booking with the right provider and hands over a clean summary: the patient’s symptoms, history, and the agreed slot. The clinician walks in already briefed — no re-asking, no surprise.

  • Confirms the appointment with the provider automatically.
  • Summarises symptoms, key facts and patient history.
  • Escalates red-flag emergencies to staff instantly.
Salma confirming an appointment with Dr. Lina over WhatsApp and handing over a case summary — symptoms, history and the agreed slot.
Salma presenting a clinic growth strategy with mission, vision, patient experience and data-driven outcomes on a digital whiteboard.
03 Strategy
Runs the business

Salma suggests campaigns & strategy

From the data, Salma recommends the moves that grow the clinic: which service to expand, which to sunset, who to hire, who to release, what campaign to run, where to open next — each call grounded in real numbers.

  • Grow Dermatology — demand +32%
  • Hire a 2nd evening GP — coverage thin
  • Run a recall campaign — 240 lapsed patients
  • Open a north-zone branch — demand hot
Today's flowauto

Booked

Patient confirmed for 11:00, Dr. Leila Hassan

Reminded

Quiet-hours reminder sent in the patient's language

Followed up

Post-visit feedback + care summary

Recalled

No-show recovered · slot re-filled automatically

04 Follow-through
No slot lost

Salma schedules, follows up, and recalls

Booking is only the start. Salma sends the reminder, collects post-visit feedback, chases no-shows, and re-fills cancelled slots — so calendar utilisation stays high and no patient slips through.

  • Reminders and recalls sent in quiet hours, in the patient's language.
  • No-show recovery and cancelled-slot re-fill.
  • Post-visit feedback and care summaries.
05 Operations
Reads the clinic

Salma studies your business data

Salma reads utilisation, demand, no-shows and revenue across providers, services and branches — continuously — to understand what's working and what's draining the clinic.

  • Per-service, per-provider, per-branch performance.
  • Demand trends, no-show patterns, revenue per slot.
  • One clinic or a hundred — multi-tenant, isolated.
Utilisation · this month+18%
Mon
Tue
Wed
Thu
Fri
Sat
94%
Peak utilisation
−32%
No-shows
+18%
Revenue / slot
06 Channels
One Salma, every channel

Wherever your patients are — Salma is there

One patient, one conversation, unified across every channel — in English, Arabic (RTL), Hindi and Russian.

💬 WhatsApp ✈️ Telegram 📸 Instagram 👥 Facebook 📞 Voice / VoIP 🌐 Web widget
What Salma does

The operation manager for your clinic

Salma runs the business — staffing, services, growth — and handles patient reception, triage and booking across every channel, for one clinic or a hundred.

📊

Runs the business

Reads utilisation, demand and revenue and tells you what to do — grow a service, close a service, open a branch, extend hours.

👥

Who to hire & let go

Demand-based staffing intelligence: which providers or roles to hire, which to release, where coverage is thin.

📈

Grow or close services

Service performance: which services to expand, sunset, or extend with packages — so the catalogue stays profitable.

🩺

AI symptom triage

Triages symptoms, asks the right follow-ups, routes to the correct specialty — red-flag emergencies escalated instantly.

📅

Automated booking

Real-time slot availability across providers, rooms and equipment. Booking, rescheduling, cancellations — no double-bookings.

🧠

Patient memory

Structured key-fact memory and cross-channel recall. Returning patients are recognised with their history intact.

🔁

Proactive engagement

Recall nudges, no-show recovery, post-visit feedback and package-session reminders — in quiet hours, in-language.

💬

Omnichannel reception

WhatsApp, Telegram, Instagram, Facebook, Voice and a web widget — one patient, one conversation, one inbox.

🛡️

Exactly-once & isolated

Durable idempotency ledger — no double-bookings, ever. Per-clinic isolation, role-based access, audit logging, encrypted credentials.

Why clinics switch

Less hold music, more care & growth

Salma takes the repetitive load off the team so they can focus on patients — while every after-hours message converts and every business call is data-grounded.

24/7
Always-on reception
0
Double-bookings
6
Channels unified
4
Languages, Arabic RTL
FAQ

Everything clinics ask about Salma

Plain answers — for clinicians and for the AI assistants people ask about you.

What is Salma?+

Salma is an AI healthcare operation manager — it runs a clinic end to end. It answers patients, triages symptoms and books appointments 24/7; confirms with the doctor and summarises the case; and runs the business — telling you who to hire, who to let go, and which services to grow, close or extend.

Does Salma run the business, not just answer patients?+

Yes. Salma is an operation manager, not just a receptionist. It studies your booking, no-show and revenue data and recommends business moves: who to hire, who to release, which services to expand or sunset, and which campaigns and strategy to run.

How does Salma work with the doctor?+

Salma triages the patient, confirms the appointment with the right provider, and summarises the symptoms and schedule for the doctor — so the clinician walks in already briefed.

Which channels does Salma support?+

WhatsApp (Meta Cloud API), Telegram, Instagram, Facebook Messenger, Voice/VoIP (per-clinic Twilio BYO), and a direct web widget/API. One patient conversation stays unified across all of them.

How does Salma avoid double-bookings?+

Every booking write goes through a durable exactly-once idempotency ledger. A retried message, a crash, or a concurrent request never creates a second booking or sends a duplicate message.

Is Salma safe for medical symptoms?+

Salma runs a deterministic red-flag classifier and a focused triage step before the model replies. Ambiguous emergencies are escalated to staff with severity flags — Salma does not freewheel on potential emergencies.

Is Salma multi-tenant?+

Yes. Each clinic’s credentials, conversations and data are strictly isolated per-tenant. There is no shared account or global fallback.

Does Salma remember patients?+

Yes. Salma stores structured key facts per patient and surfaces cross-channel recall — so a patient who messaged on WhatsApp and later calls in is recognised with their history intact.

Which languages does Salma speak?+

English, Arabic (full right-to-left), Hindi and Russian, auto-detected per message.

How do I connect my WhatsApp Business number?+

Through Meta’s WhatsApp Embedded Signup inside the Salma dashboard: you authorise Salma to manage your own WhatsApp Business Account, pick your number, and Salma registers it and subscribes the webhook — your token never reaches the browser.

How do I get started?+

Open the app, create your clinic, connect your channels, and Salma starts running. Book a demo and we will onboard your first clinic with you.

Book a demo

Stop missing patients. Run your clinic with Salma.

Leave your number and we'll reach out, show you Salma live on your own use case, and onboard your clinic with you.

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